Advertising product
The main purpose of the tumblers which lighten up from a hand touch is increase of advertising and PR efficiency. Unusual features of the product draw attention and evoke positive emotions. If the tumblers are branded the features of the product apply to the owner of the logo. The tumblers with illumination make people smile, break barriers between people and increase loyalty to the trade mark.
Positive influence of GlasShine in different spheres of advertising and marketing:
Internal marketing — Today only few directors can increase salary to their employees. How can they be rewarded for their hard work? It’s time to make the job more interesting! Make a fabulous party with the lighting tumblers and then make them as a present. Branded general-colored tumblers will unite the staff and distinguish it among others. On subconscious level lighting from a touch makes people’s possibilities limitless, soothes nervous system and helps to concentrate.
Business souvenirs — the best present is that which a) will be remembered; b) will be liked; c) will remind of the person who has presented it. GlasShine tumblers draw attention not only of their owner but of everybody who is nearby. People show them to their friends and share positive emotions. Lighting tumbler with a logo made in company colors is a stylish and memorable business souvenir. GlasShine tumblers create image, maintain corporate style and work on company’s profit.
Branding — GlasSine product makes a brand much more modern. When you use tumblers with illumination on different presentations and present them to your business partners you strengthen such brand characteristics as produce ability, brightness, transparency, interactivity, originality, youth, beauty and kindness. Properly chosen color of illumination intensifies strongly memorizing of corporate symbols. The touch of the tumbler makes people happier and increases loyalty.
BTL-advertising — usual promo-action has no any chances. Unique, bright, memorable and unusual promo-actions are the most effective both with economic, and with image sides. Take GlasShine tumblers and your use fantasy… And you will be able to create a lot of uncommon and interesting contests and advertising campaigns.
POS materials - they promote brand or a product in the places of sales especially if these places are bars or restaurants.
Event-marketing — details are in Events&HoReCa division
The sphere of activity which can be connected with GlasShine features and approximate list of the companies which can effectively use tumblers lighting up from a hand touch:
— alcoholic and soft beverages sale and production;
— tobacco sale and production;
— foodstuff sale and production;
— energy and water supply;
— extractive industry;
— modern technologies;
— sport and any types of entertainment and leisure;
— beauty business;
— service and account service;
— also for companies with young and dynamic staff regardless of their activity.
Order the sample of the interactive tumbler! It’s not important whether you use it in your marketing strategy or not. It’s important to know what you refuse of :-)
We work together with marketing agencies, distributors, design studios and direct customers.
Promotional custom made products with company’s logo is not subject to retail trade!
More information about our invention — glass tumblers branding method.
Assortment for retail sale is in the appropriate subdivision.
